Category Archives for Uncategorized

How to track new member engagement for your association

What can you do to see if your new member engagement efforts are working? Here are three approaches for tracking new member engagement activities and finding ways to continually improve them. By Michelle Schweitz, Marketing…

Treat it Like a Marriage: Top Tips for a Long and Happy Donor Relationship

You thought you were doing everything right.  Saying thank you. Keeping the lines of communication open.  Being clear about where their gift was going.  But now you’re worried your donor isn’t coming back for a…

THE FORCED EVOLUTION OF ASSOCIATION EVENTS Written by Shawn Smajstrla

Many organizations were able to successfully make the instant leap into virtual events, but now must learn how to navigate a world where they’re more rule than exception. This post is an except from the…